This day I worked on the second lecture of the course ‘Defining Consumer Behavior’. It explained the three components that correspond with consumer behavior, namely cognition, affect and behavior.
It was a very interesting course and tomorrow I will make some exercises on it. I like that it helps me put my marketing knowledge to the test, which I learned about in my first year of International Business.
See you tomorrow.
Amanda
Amanda Tankink Reflective Practice Journal 